Best Football Betting Sites UK

Are you a huge fan of football and are searching for some quality football betting websites in the UK where you can place plenty of different bets? If you answered this question with an emphatic yes, then you are in luck since all that you can find all that you need to know about how to bet on football here.


This is what you will learn from our page:

  • The top bookies for placing bets on football in the UK
  • The features that make a great betting site
  • The best football markets that you can bet on
  • Top football betting tips to improve your chances of winning
  • The best competitions to bet on

The Best Football Betting Websites in Focus

Since we want to give you the best football betting sites in the UK, we thought that it would be prudent to get right to the point and provide you with the best betting sites for football bettors in the UK. Thus, below you can find three top sportsbooks that we believe can provide a top football betting experience.


This award-winning sports betting site provides its customers with a website that is simple to navigate, offers competitive odds, a live betting section, and a really good bet builder option. In addition to this, they have created a top-quality mobile app that is as good as anyone else’s in the industry, ensuring a quality sports betting experience wherever you happen to be.

Odds are vital when sports betting since they dictate the kind of profit that you can land should you place a winning bet, and you will never be disappointed by the odds that are available at BetVictor as they are always competitive. To add to this, they also have a quality football Welcome Bonus where you can get four free bets worth £10 each when you place a qualifying wager of £10 with a min price of 2.00 or more – like with all bonuses, always remember to read the T&Cs that apply.


Since BoyleSports is an Irish-based sportsbook, many gamblers link them with sports like horse racing, but it is also a great place to bet on football, and they are more than happy to accept players from Britain. They are great for football betting due to the fact that they offer a nice range of football betting promotions such as an acca loyalty, acca insurance, and a 100% football acca boost.

In addition to this, if you sign up with BoyleSports, you will receive a £50 welcome offer that you can use to bet on any football event. When it comes to the football markets, they offer a nice variety for a wide range of leagues, so you should be able to bet on whatever league you prefer. To top it all off, this BoyleSports site is known for having top-quality customer support, so if you come across any issues, they will solve it as fast as they can.

William Hill

William Hill happens to be one of the oldest bookies in the world, which is a strong testament to how good a bookmaker they are. Those who love betting on greyhound and horse racing should definitely have a close look at William Hill, but it also happens to be a top place to bet on other sports like football. When it comes to football betting, they have earned themselves a reputation for offering top odds for the best football leagues, a large variety of markets, and a really good mobile betting app.

If you decide to make William Hill the place you go to make all of your football wagers, then you will be able to claim a welcome offer of three free bets that are worth a total of £10 each. In addition to this bonus, there are other football promos on offer, so make sure that you check out their promotions page regularly to see what it is on offer for you to take advantage of.

More Recommended Betting Sites

You can have a great gambling experience with the three football betting websites that we spoke about above, but if none really caught your eye, then take a look at this list of betting sites that are also known for offering UK punters a quality football gambling experience.

  • Bwin
  • PaddyPower
  • Betway
  • BetFred
  • Betfair
  • Betiton
  • Coral
  • Unibet

How We Review UK Football Betting Sites

We do not just pick a sportsbook at random and recommend it to you. No, we will analyse a number of important aspects of a site to see whether it is one that we think is worth recommending to you. What are the main aspects that we look for in the best betting sites? Well, read on and all will be revealed.

Reputation: You do not want to sign up with a bookie and have your money stolen from under your nose. Thankfully, nowadays, it is really hard for bookies to hide their negative aspects, and you can find out about a bookmakers reputation by reading some in-depth reviews.

Security: When you are searching for football betting sites in the UK to register with, you should find out about the security levels that they have before you make any deposit. If you feel that there are any holes in their security, then you should find somewhere else to sign up.

Banking Options: The banking options that are on offer is something that always needs to be checked. The more banking options that a site has available, the better we will rank them since it means that you have a good chance of finding the banking method that you prefer to use.

Customer Care: Steer clear of a sportsbook that has poor customer support because frustration will be the order of the day at such a site. In order to ensure that a bookie has top customer support, we usually pretend that we have some kind of issue so we can get a feel as to how fast they respond and the type of responses that they give.

How to Sign Up to Football Betting Sites

Thankfully, opening a sportsbook account is a pretty simple thing to do, and it should never take you more than a few minutes to do so. In the guide below, you can see how it is that you can go about opening an account with a sportsbook:

  1. Go to the sportsbook’s homepage and click on the « SIGN UP » or equivalent button that can be found in the top right
  2. You will be asked to provide some personal information such as your name, surname, date of birth, email address, phone number, and house address
  3. You will then have to come up with a unique username and create a strong password to keep your account secure
  4. Once you have done this, you will have yourself a new account – Congratulations

Once your new account is up and running, you will need to have some money in it before you will be able to start placing any bets on football matches. To deposit money in a sportsbook account, log into your account, head over to the banking options page, click on the method that suits you the best, decide how much you want to deposit, and click to confirm.

New Football Betting Sites

Football betting is extremely popular with billions spent on it every year, so it will not come as much of a surprise to hear that new betting sites pop up all of the time. In this section, we will look at two new sites that you might want to think about registering with.

LiveScore Bet

If you are reading this, then it is probably safe to assume that you are an avid football supporter. Thus, it is probably safe to assume that you have visited the LiveScore website at some point in your life. If you have not, then it is basically a website where you can find a variety of live scores and results for football matches around the world.

In 2020, the opted to open their own sports betting site so that they can get their fingers in the football betting page, and they have had plenty of success. One of the ways that they attract new players to their site is by offering a range of enticing promos and bonuses. What Welcome Bonus do they have available? Well, you can claim a £20 free bet when you place a £10 qualifying bet.

What different sports can you bet on at LiveScore? Well, you are pretty spoiled for choice because there are 30 sporting categories, but football leads the way. All matchs from the top leagues in Europe, for example, will have more than 40 markets on offer.

Virgin Bet

Virgin bet have been around since 2019, but they are still considered to be a relatively new sportsbook. In the three years that they have been in existence, they have become one of the best new bookies in the sports betting industry. This is because they offer a generous welcome bonus, plenty of markets, great customer care, and a live streaming feature.

Virgin Bet, believe it or not, actually have the same Welcome Bonus that LiveScore have, so if you make a bet of £10 when you sign up, you will get a £20 free bet. If you like to keep an eye on a match that you have bet on, then you can do so with Virgin Bet sine they have a very good live streaming feature. You will find streams for the Bundesliga, La Liga, Series A, and Ligue Un.

Online Football Betting Apps

Nowadays, many football bettors like to have the option of betting on the go, and all of the top bookies and casinos are aware of this fact which is why they decide to create their own mobile app for both iOS and Android. Below we are going to have a look at some quality football betting apps that you should think about downloading if you are the type of bettor that likes to place bets on the go.

Sky Bet App

English football fans need no introduction to Sky Bet since they are the sponsors of the English Football League, and their mobile app is one of great quality when it comes to placing bets on football. Click on the easy-to-find « Football » tab and you will see the most popular games available for the day.

You will obviously want to be able to move easily between the different sections on a mobile app and navigating around the Sky Bet app is really easy. Whether you want to do some in-play betting or place some accumulators, you should have no issues at all. To top it all off, they love to offer enhanced odds, which give you an opportunity to win more money should you make a correct prediction.

BetFred App

BetFred has a very good app for those who are looking to place a bet on football since it covers an ever-increasing number of games and tournaments from across the world with the number of markets available to choose from growing with each passing week. They offer competitive odds as well as some enhanced odds that can increase your profit margin if you place some winning bets.

The BetFred app is very easy to navigate around, and you will not have any issues finding the markets for the top competitions. To top it off, they have a really good in-play platform for those who want to do a bit of live football gambling.

Features of the Best Bookies for Football

Now it is time to have a look at the features that the best bookies will have available.

The Welcome Bonus

When you encounter a great offer on the Internet, we are sure that you sometimes wonder if it is some sort of scam. With regard to the welcome offers that bookies have available, you can be sure that they are safe.

However, there will be T&Cs that apply that you need to adhere to in order to claim the bonus on offer. This will include wagering requirements, the number of days you will have to clear them, and the minimum odds. The sports betting industry is really competitive, so bookies try to outdo their rivals by offering better welcome bonuses, which is why you should not settle for the first decent welcome offer that you encounter.

The Available Markets

The more markets that a bookie makes available, the more you can bet on, meaning that boredom can be easily kept at bay. So, before you deposit your money with a bookie and commit to them, do a bit of research to make sure that they have enough to entertain you.

The Available Odds

Whenever you are betting, you will want to use the best odds so that you can make as big a profit as possible should you place a winning bet. A sure way to make sure that you always have quality odds when placing bets on football is to sign up with a site that is known for offering top odds. Also, you should sign up with a couple of bookies as this allows you to choose the best odds for whatever type of market you want to bet on.

Is There Live Streaming?

Live streaming is a top feature for bookmakers since it gives you the chance to watch the action and get a good understanding as to how things might play out. You will be happy to find out that the majority of top bookmakers nowadays will offer a live streaming service.

How to Cash Out on UK Football Betting Sites

A cash out feature allows you to finish your bet early for a smaller percentage of the winnings that you would land if your bet reached a natural conclusion. By doing this, you can make sure that you can claim some profit at least.

We will now take a few seconds to explain how you can cash out on UK football betting sites. If there is a cash out option available, you will see it at the bottom of the betting slip, and the value of the cash out will obviously depend on the state of play in the match. If you want to take the cash out option that is available, all you have to do is click on the button at the bottom of the betting slip and then click to confirm your decision.

Enhanced Odds

Enhanced odds are a great way to increase your profit margins, so it is always worth keeping an eye out for them. All of the best bookies nowadays will offer enhanced odds to ensure that things remain nice and interesting. So, if you sign up with a bookie that is known to offer enhanced odds, make sure that you check out their daily offerings so that you do not miss out on landing extra profit.

Types of Football Betting Markets

In this section of this guide, we are going to look at some popular football betting markets.

1X2 Betting

1X2 betting is where you are betting on the outcome of a match, and it is often called match result betting. Therefore, you just have to predict whether the match will finish with a win for the home team, the away team, or in a draw. The 1 represents the home team, the X represents the draw, and the 2 represents the away win.

Double Chance Betting

It is also possible to combine two of the three outcomes in what is known as a Double Chance bet. With such a market, you can choose to put your money on 1X, 2X, or 12, which translates to home win or draw, away win or draw, or home or away win.

Both Teams to Score (BTTS)

In a football game both teams can score, only one of the team might score, or neither team will score. With this Both Teams to Score market, you can put your money on whether both teams will end up scoring or not. This is a « yes » or « no » market where the bookie will give you their odds for both outcomes and then it is down to you to place a stake on what you feel the outcome will be.

Total Goals Over/Under

You can also place a bet on whether the total number of goals scored in a match will be under or over a certain total. For instance, your bookie will provide you with odds for Over/Under 2.5 goals and then you need to decide what you think the outcome will be.

Handicap Betting

Sometimes there will be such a big difference in quality between the two teams that there is really little point in making a regular wager on the favourite since the odds will be too low. On the other hand, it is not worth putting your money on the underdog to win because you will most likely end up losing your stake.

This is where the handicap betting option comes into good use because you can give the favourite some a disadvantage to increase their odds, or you can decide to give the underdog some sort of advantage to improve their chances of winning.

Corner Betting

In a game of football, you can also place a bet on the number of corners that will occur. This is one of those Over/Under markets, so your bookmaker will give you a variety of numbers, and then it is up to you to decide on what you think the final number of corners will be.

Promotions Offered by Football Betting Websites

In this section of this article, we are going to look at some of the popular promotions that bookies offer in order to try and get new punters to register with them and to get existing ones to stick around.

Free Bets

Sports bettors really enjoy the free bet promotion, and this is because it allows punters to place a bet on any football outcome without them having to risk any of their own money. Another reason why many sports bettors love free bet promotions is that the winnings do not usually come with wagering requirements, meaning that the money that you win can be withdrawn straight away, if you so wish to do so.

If you’re hoping for a different form of entertainment, many bookies offer a casino counterpart. Look out for generous welcome bonuses that aim to boost your bankroll.

Bet X Get X

With a standard free bet, you will just be given the free bet value to use, but with a Bet X Get X promotion you need to bet a qualifying amount first before you can claim the bonus that is being offered. When it comes to welcome bonuses, you will usually find this type of bonus on offer. Football betting fans like this type of promotion, but they obviously prefer a promo where they are not required to place a qualifying bet.

Deposit Bonus

With a deposit bonus, some money has to be deposited by the punter in order for the bonus to be claimed. For example, a sports betting site might be willing to 100% match a deposit up to a particular value, such as £100. This means that if you decide to place a deposit of £100 when making use of the bonus offer, you will get an extra £100 in your sportsbook account, meaning that you will find £200 in your account to bet on sports.

Now, while a free bet bonus does not have that many terms and conditions attached to it, the same really cannot be said of a deposit bonus. There will be wagering requirements attached to the money and any winnings that you are fortunate enough to make, so check these out by reading the T&Cs that apply.

Online Football Betting Tips

With regard to football betting, you can place random bets without doing research if you like, but this is a strategy that is only going to lead to you losing money, more often than not. Therefore, now we are going to give you some top football betting tips that you would do well to remember the next time you are betting.

Compare Odds to Get Best Prices

As we mentioned earlier, it is vital that you always bet on football, or any other type of sport, using the best odds around. When you find a market that you want to bet on, instead of just placing your bet with one bookie, look around and see what other bookies you can find that are offering better odds for the same outcome.

Follow Team News and Latest Stats

Players can get injured easily in football, so before you jump in and bet on a team to win the match, we recommend that you take the time to find out as much team news as you can while filling your head with all of the latest stats.

Before you go and bet on a team to win, find out whether any of their key players will be missing for the upcoming match – if they will be, then it is something that will decrease their chances of going on to win the match. You can also try and find out whether anyone will be missing because of an illness, and whether they are a key player for the team.

What type of stats should you look at? Well, this will depend on the type of market that you want to place a bet on. For example, if you are going to bet on the BTTS market, then you should check what type of goal-scoring form that both sides have been in of late.

Watch Matches and Bet In-Play

If you are thinking about placing an in-play wager, then we recommend that you watch the match in question before you go ahead and place your bet. By watching a bit of the game before you go ahead and place your stake, you can get a good idea as to how the match is going to play out.

And right now, you’re in luck as non-league clubs are offering special ticket offers, screenings and promotions during the 2022 World Cup. So, if you’re looking to watch and bet on the fantastic tournament, this year has plenty of opportunities for doing so!

Combine Short Prices in Accumulators

Football punters love accumulators because it gives them the chance to combine a number of odds and be in with a chance of walking away with a big cash sum while having only staked a small amount. However, the chance of winning a big accumulator is quite slim because all predictions have to be right.

In our opinion, when it comes to making an accumulator, we suggest that you combine short prices because you will have a better chance of your acca being a winner since what you are doing is basically betting on the favourites to go on and win. Favourites often come with odds that are not really worth bothering with, but if you put them all into an acca where the odds are combined, then things can change quite drastically.

Always Gamble Responsibly

It is always important that you remember to gamble responsibly so that you do not end up losing money that you need for more important things such as food or bills. To ensure that you gamble responsibly, the best thing to do is set up a budget with a value that you can afford to potentially lose.

Once you have lost the budgeted money, it is of the utmost importance that you do not try and convince yourself that it is fine to try and recover your losses by placing other bets. Now, while this might sound good in theory, in practice, you will just end up losing more money, but this is money that you know you cannot afford to lose.

Popular Competitions for Football Betting

When it comes to betting on football, there are so many competitions that British football punters can put their money on, and below we have provided you with a list of the most popular:

  • English Premier League
  • Serie A
  • Bundesliga
  • Ligue Un
  • La Liga
  • UEFA Champions League
  • UEFA Europa League
  • FIFA World Cup
  • UEFA Conference League
  • UEFA European Championship


Which is the Best Football Betting Site?

This is one of those subject questions because the best football betting site for one person might not be the best for another. Therefore, the best football betting site, in our opinion, is whichever one can provide you with all of your personal football betting needs.

How Do You Place a Bet on Football Online?

Placing a bet on football online is a simple task as can be seen from the guide below:

  1. Log into your sports betting account and head on over to the football betting section
  2. Find the league and the match that you would like to bet on and click on the market that you like
  3. The market will be added to your betting slip, and you then just have to decide how much you want to stake on it – when you have decided on your stake, add the number to the relevant box
  4. When you are happy with your selection, click on « Submit Bet » and your bet will be placed

How Do Bookies Calculate Football Betting Odds

To form their odds, the bookies collect numbers and use databases of information. Their traders will analyse the events to correctly assess the probability of each outcome, and then a vig is applied, which ensures that they end up with a profit. By running some numbers through their mathematical models, their odds compilers can quickly set the odds in real time.